Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
SETH GODINThe less people know, the more they yell.
More Seth Godin Quotes
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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Just because something is easy to measure doesn’t mean it’s important.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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People get good gigs because they stand up….You don’t get picked. Reject the tyranny of picked. Pick yourself.
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The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
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Art is the act of navigating without a map.
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The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
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When you put your ideas in the world, then, and only then, do you know if they’re real.
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Gratitude and opportunity create more of the same.
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Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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If you can’t state your position in eight words, you don’t have a position.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
SETH GODIN