I’m a country boy at the end of the day. I’m going to pick up the phone and tell you I’m going to sue you.
TIM COOKSo I had to figure out for myself what was right and true. It was a search. It was a process. It drew on the moral sense that I’d learned from my parents, and in church, and in my own heart, and led me on my own journey of discovery.
More Tim Cook Quotes
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They’re gobbling up everything they can learn about you and trying to monetize it. We think that’s wrong. And it’s not the kind of company that Apple wants to be.
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Apple is this great American company that could have only happened here.
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You can focus on things that are barriers or you can focus on scaling the wall or redefining the problem.
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Creativity is people who care enough to keep thinking about something until they find the simplest way to do it.
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For the most important decisions in your life, trust your intuition, and then work with everything you have, to prove it right.
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Discrimination, in all its forms, is bad for business.
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From an app point of view, if you looked at innovation on the PC, you’d be hard pressed to find companies innovating. The list is small.
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If you want me to do things only for ROI reasons, you should get out of this stock.
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Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.
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Apple Stores Offer the Best Buying Experience and Customer Service On The Planet
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Excellence has become a habit.
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Nobody wants to buy sour milk.
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We’re very simple people at Apple. We focus on making the world’s best products and enriching people’s lives.
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I am driven by great work and seeing people do incredible things and having a part in that.
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Apple has a culture of excellence that is, I think, so unique and so special. I’m not going to witness or permit the change of it.
TIM COOK