“The “patron saint” of Japanese quality control, ironically, is an American named W. Edwards Deming, who was virtually unknown in his own country until his ideas of quality control began to make such a big impact on Japanese companies.”

An enemy of innovation could be your own sales force.

All you need is the best product in the world, the most efficient production in the world and global marketing.

But make sure you don’t make the same mistake twice.

Of course we have to make a profit, but we have to make a profit over the long haul, not just the short term, and that means we must keep investing in research and development.

More people are interested in trying to shuffle paper assets around than building lasting assets by producing real goods.

There are three creativities: creativity in technology, in product planning, and in marketing.

My solution to the problem of unleashing creativity is always to set up a target.

My chief job is to constantly stir or rekindle the curiosity of people that gets driven out by bureaucracy and formal schooling systems.

In the United States businessmen often do not trust their colleagues.

I consider it my job to nurture the creativity of the people I work with because at Sony we know that a terrific idea is more likely to happen in an open, free and trusting atmosphere than when everything is calculated.

My concept is that anybody has creative ability, but very few people know how to use it.

Management of an industrial company must be giving targets to the engineers constantly; that may be the most important job management has in dealing with its engineers.

But if you work with people, sometimes logic often has to take a backseat to understanding.

And then we grow up and learn to blend our innate abilities with the rules or principles we have learned.

Don’t do market research.

I believe people work for satisfaction.

I was influenced by the Beats because I actually just began to commit adolescence around 1955, when “Howl” and Rebel Without a Cause and a lot of other new things were popping up.

I never really wanted to be an actor. And that was the beginning of it, I began to write things down and eventually became a writer on a television show.

Whether this happens because they stay so long and attend their work so diligently that they forget the faces and persons, which they first sat down with, or whatever it is, they seldom rise from the toilet the same woman they appeared when they began to dress

I only began to sing because I couldn’t get a job as an actress.

Then a dog began to howl somewhere in a farmhouse far down the road, a long, agonized wailing, as if from fear. The sound was taken up by another dog, and then another and another, till, borne on the wind which now sighed softly through the Pass.

I could think of nothing. And, slowly, it was upon exactly that nothingness that my mind began to dwell, that constant sense of wanting without having, of being hated without reason.

You began your journey here as a pup. Now you must find your way back. A new quest, a new start.

You begin to understand that warriorship is a path or a thread that runs through your entire life. It is not just a technique that you apply when you are unhappy or depressed. Warriorship is a continual journey. To be a warrior is to learn to be genuine in every moment of your life. That is the warrior’s discipline