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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.

Ray Kroc

I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
RAY KROC

Believe Happiness Man Myself Problem Responsibility
Luck is a dividend of sweat.
RAY KROC

Hard Work Luck One Liner
I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
RAY KROC

Book Boredom Boy Imagination Kind Myself Reading Thinking Time
You’ll learn more about a road by traveling it than by consulting all the maps in the world.
RAY KROC

Learning Map Road Travel World Yourself
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself
The first dollar is the most you will get if you don’t love what you are doing.
RAY KROC

Job Love Money Yourself
You must perfect every fundamental of your business if you expect it to perform well.
RAY KROC

Business Expectation Fundamental Perfection Performance Yourself
Luck is a dividend of sweat. The more you sweat, the luckier you get.
RAY KROC

Effort Hard Work Inspirational Luck Yourself
No one of us is more important than the rest of us.
RAY KROC

Important Priority Team Work
There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
RAY KROC

Accomplishment Happiness Pride Risk Walk
I suffer with you. I’ve never seen such stupid ballplaying in all my life!
RAY KROC

Life Myself Stupidity Suffering
The definition of salesmanship is the gentle art of letting the customer have it your way.
RAY KROC

Art Customer Let Go Meaning
McDonald’s is a people business, and that smile on that counter girl’s face when she takes your order is a vital part of our image.
RAY KROC

Business Face Girl Image People Smile
Tomorrow at sunrise I shall no longer be here.
RAY KROC

Death Myself Sunrise
All money means to me is a pride in accomplishment.
RAY KROC

Accomplishment Money Myself Pride
The quality of a leader is reflected in the standards they set for themselves.
RAY KROC

Leadership Quality Reflection Standard

I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.

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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.

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Popular Authors

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