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Formula for success: under promise and over deliver.

Tom Peters

The top athletes are consummate pros who work obsessively at their craft. Approach yours the same way.
TOM PETERS

Athlete Crafts Way
Winners must learn to relish change with the same enthusiasm and energy that we have resisted it in the past.
TOM PETERS

Change Learning Past
Leaders win through logistics. Vision, sure. Strategy, yes. But when you go to war, you need to have both toilet paper and bullets at the right place at the right time. In other words, you must win through superior logistics.
TOM PETERS

Leader Right Timer Version War Winning
Almost all quality improvement comes via simplification of design, manufacturing… layout, processes, and procedures.
TOM PETERS

Business Design Poor Process Quality
Appreciation, applause, approval, respect – we all love it!
TOM PETERS

Applause Appreciation Approval
Celebrate what you want to see more of.
TOM PETERS

Inspirational Life Motivational
Accept change as a friend. And don’t take yourself too seriously.
TOM PETERS

Accepting Change
The populations of most cities around the world continue to grow. The reasonspeople congregate in cities are various and complex, and the dawn of the digital age has not put much of adamper on the human urge to congregate.
TOM PETERS

Age Cities Congregate Digital
The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.
TOM PETERS

Business Educational Inspirational
We often hear that the digital age has resulted in a devaluing of time, space, and place. But I wonder if theseclaims are exaggerated.
TOM PETERS

Age Digital Space
The dumbest mistake is viewing design as something you do at the end of the process to ‘tidy up’ the mess, as opposed to understanding it’s a ‘day one’ issue and part of everything.
TOM PETERS

Design Issues Mistakes Something Understanding
The thing that keeps a business ahead of the competition is excellence in execution.
TOM PETERS

Business Competition Excellence
Be guided by the axiom: There are no limits to the ability to contribute on the part of a properly selected, well-trained, appropriately supported, and, above all, committed person.
TOM PETERS

Ability Appropriate Committed Limits
Now that I have adopted into my own daily life a device that makes music and spoken-word files easy to access from anywhere, I have tempered my skepticism.
TOM PETERS

Essay Music Spoken Tempered
We cannot innovate without opening the door to havoc.
TOM PETERS

Doors Havoc Innovation
The difference between great and average is, mostly, having the imagination and zeal to re-create yourself daily.
TOM PETERS

Average Differences Imagination

Formula for success: under promise and over deliver.

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Formula for success: under promise and over deliver.

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