In the midst of chaos, there is also opportunity.
SUN TZUWhen one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
More Sun Tzu Quotes
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Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
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If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete.
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To fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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Who does not know the evils of war cannot appreciate its benefits.
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Great results, can be achieved with small forces.
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But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
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Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
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Be extremely subtle even to the point of formlessness. Be extremely mysterious even to the point of soundlessness. Thereby you can be the director of the opponent’s fate.
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Victorious warriors win first and then go to war, while defeated warriors go to war first and then seek to win.
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To know your Enemy, you must become your Enemy.
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Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
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The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
SUN TZU