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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.

Sun Tzu

In battle, there are not more than two methods of attack–the direct and the indirect; yet these two in combination give rise to an endless series of maneuvers.
SUN TZU

Attack Battle Business Combination Strategy War
When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
SUN TZU

Army Bridge Business Home Strategy War
Know thy self, know thy enemy. A thousand battles, a thousand victories.
SUN TZU

Battle Business Enemy Strategy Victory War
Every battle is won before it’s ever fought.
SUN TZU

Battle Business Fight Strategy Success War
If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
SUN TZU

Business Chance Death Fight Life Strategy
The worst calamities that befall an army arise from hesitation.
SUN TZU

Army Business Hesitation Strategy War Worst
Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.
SUN TZU

Ghost Knowledge People Philosophy Spirit War
To know your Enemy, you must become your Enemy.
SUN TZU

Deep Enemy One Liner War
So in war, the way is to avoid what is strong, and strike at what is weak.
SUN TZU

Avoid Battle Strategy Strike War Weakness
There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
SUN TZU

Atatch Business Fight Roads Strategy War
Anger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZU

Angry Change Destroy Life Success Time
The greatest victory is that which requires no battle.
SUN TZU

Battle Business Greatness One Liner Requirement Success Victory
He who is prudent and lies in wait for an enemy who is not, will be victorious.
SUN TZU

Enemy Patience Strategy Victory Wait Wat
You have to believe in yourself.
SUN TZU

Be Yourself Believe Confidence Inspirational Success
Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
SUN TZU

Follow Love Men Respect Son Treat Valley
The wise warrior avoids the battle.
SUN TZU

Battle Conquer One Liner Strategy Warrior Wise

Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.

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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.

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Popular Authors

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