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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.

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Business Defeat Enemy Excellence Strategy War

Bagwalas

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

Attack him where he is unprepared, appear where you are not expected.
SUN TZU

Appearance Attack Business Expectation Strategy War
To know your Enemy, you must become your Enemy.
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Deep Enemy One Liner War
Move not unless you see an advantage; use not your troops unless there is something to be gained; fight not unless the position is critical.
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Advantage Business Gain Position Strategy War
Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
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Business Defeat Secret Strategy Victory War
Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
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Battle Business Enemy Opportunity Strategy War
Appear weak when you are strong, and strong when you are weak.
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Appeaarance Deception Inspirational Life Strong Weakness
Rewards for good service should not be deferred a single day.
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Business Goodness Service Strategy War
You have to believe in yourself.
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Be Yourself Believe Confidence Inspirational Success
When the enemy is relaxed, make them toil. When full, starve them. When settled, make them move.
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Enemy Relax Settle Strategy Strave Victory War
Build your opponent a golden bridge to retreat across.
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Business Competitor Opponent Strategy War
Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
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Attach Courage Fire Inspirational Mountain Revenge War Wind Wood
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
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Business Confuse Enemy Secret Strategy War
There is no instance of a nation benefitting from prolonged warfare.
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Benefit Nation War
When you surround an army, leave an outlet free. Do not press a desperate foe too hard.
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Army Business Desperate Leaving Strategy Surround War
If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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Business Chance Death Fight Life Strategy
If ignorant both of your enemy and yourself, you are certain to be in peril.
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Business Enemy Ignorance Strategy War Yourself

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