We’re not going to be the first to this party, but we’re going to be the best.
STEVE JOBSYou can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
More Steve Jobs Quotes
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People don’t know what they want until you show it to them. That’s why I never rely on marketing research. Our task is to read things that are not yet on the page.
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The people who are crazy enough to think they can change the world are the ones who do.
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Believe things will work out.
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If you haven’t found it yet, keep looking.
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The best innovation is sometimes the company, the way you organize the company.
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My favorite things in life don’t cost any money. It’s really clear that the most precious resource we all have is time.
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If you’re afraid of failing you won’t get very far.
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None of us are as creative as all of us.
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To go forward you have to leave something behind.
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A brand is simply trust.
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You can’t win on innovation unless you have a way to communicate it to customers.
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The most important decisions you make are not the things you do, but the things you decide not to do.
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If a user is having a problem, it’s our problem.
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Design is not just what it looks like and feels like. Design is how it works.
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It’s rare that you see an artist in his 30s or 40s able to really contribute something amazing.
STEVE JOBS