Finding new ways, more clever ways to interrupt people doesn’t work.
SETH GODINYou cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
More Seth Godin Quotes
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Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
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People rarely buy what they need. They buy what they want.
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Either you defend the status quo, or you invent the future.
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The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified… and pick yourself.
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The habit of doing more than is necessary can only be earned through practice.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
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Selling to people who actually want to hear from you is more effective than interrupting strangers who don’t.
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As soon as we associate reading with a test, we’ve missed the point.
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Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
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Figure out the people part and the technology gets a whole lot simpler.
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Being aware of your fear is smart. Overcoming it is the mark of a successful person.
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There’s no shortage of great ideas. There’s a shortage of execution.
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Be relentlessly generous, without focusing on when it will come back to you.
SETH GODIN






