If you’re not the best in the world at what you do, then you have to get better.
SETH GODINThere’s no shortage of great ideas. There’s a shortage of execution.
More Seth Godin Quotes
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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The job is not your work; what you do with your heart and soul is the work.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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If you can raise money, you’re never going to have trouble getting a job.
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Believe in what you do, because you may have to do it for a long time before it catches on.
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The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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Just because something is easy to measure doesn’t mean it’s important.
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Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
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I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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More than anything else, I think prospects, customers and citizens watch what you do more than they listen to what you say.
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The cost of being wrong is less than the cost of doing nothing.
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If you want to be a leader, go lead
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You don’t need more time in your day. You need to decide.
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Your generosity is more important than your perfection.
SETH GODIN