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If you can’t state your position in eight words, you don’t have a position.

Seth Godin

If you are wiling to do something that might not work, you are closer to being an artist.
SETH GODIN

Artist Creativity might
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
The internet was supposed to homogenize everyone by connecting us all. Instead what it’s allowed is silos of interest.
SETH GODIN

Connecting Interest Internet
Either you defend the status quo, or you invent the future.
SETH GODIN

Future Invent Status Quo
If you want to be a leader, go lead
SETH GODIN

Lead Leader Supporter Want
Go ahead and make something for the elites. Not the elites of class or wealth, but the elites of curiosity, passion and taste. Every great thing ever created was created by and for this group.
SETH GODIN

Class Curiosity Passion
The first step toward becoming extraordinary is, of course, to stop being ordinary.
SETH GODIN

Becoming Firsts Ordinary
The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
SETH GODIN

Elevator Purpose Solution Want
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
You can raise the bar or you can wait for others to raise it, but it’s getting raised regardless.
SETH GODIN

Bars Mediocrity Waiting
Ideas that spread win.
SETH GODIN

Ideas Ironic Winning
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
The only way to get what you’re worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
SETH GODIN

Emotional Organization People
You can be right or you can have empathy. You can’t do both.
SETH GODIN

Empathy Inspiring Relationship
Instead of wondering when your next vacation is, maybe you should set up a life you don’t need to escape from.
SETH GODIN

Change Inspirational Inspiring
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand

If you can’t state your position in eight words, you don’t have a position.

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If you can’t state your position in eight words, you don’t have a position.

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