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If you can’t state your position in eight words, you don’t have a position.

Seth Godin

The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
SETH GODIN

Better Done Offense Problem Tables
Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODIN

Marketing May Media
Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
SETH GODIN

Business Inspirational Opportunity
You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
SETH GODIN

Innovation Trying Winning
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
Keep starting until you finish.
SETH GODIN

Finish Keep Starting
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
Too often, the person who wrecks our work is us.
SETH GODIN

Out Persons Work Wrecks
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
The art, the new, the ability to connect the dots and to make an impact – sooner or later, that can only come from one who creates, not from a teacher and not from a book.
SETH GODIN

Ability Art Book Dot Teacher
Don’t create for the masses. Create for the people who are your kind of weird.
SETH GODIN

Kind Mass People
Your generosity is more important than your perfection.
SETH GODIN

Generosity Humor Perfection
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified… and pick yourself.
SETH GODIN

Giving Opportunity Permission Someone Waiting

If you can’t state your position in eight words, you don’t have a position.

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If you can’t state your position in eight words, you don’t have a position.

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