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A big part of doing your work is defending your time and your attention so you can do your work.

Seth Godin

If you are wiling to do something that might not work, you are closer to being an artist.
SETH GODIN

Artist Creativity might
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
SETH GODIN

Business One Perfect Wise
Facts are irrelevant. What matters is what the consumer believes.
SETH GODIN

Believe Facts Matters What
If I fail more than you do, I win.
SETH GODIN

Failing More Winning
Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN

Copying Pay People
The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN

Organization People Smart
Surprise and differentiation have far more impact than noise does.
SETH GODIN

Differentiation Impact Noise
Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
SETH GODIN

Fine Plans Waiting
Finding new ways, more clever ways to interrupt people doesn’t work.
SETH GODIN

Clever Marketing People
At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
SETH GODIN

Alternatives Needs Old Things
Why waste a sentence saying nothing?
SETH GODIN

Inspire Marketing Successful
Art is the act of navigating without a map.
SETH GODIN

Art Maps Navigating
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
SETH GODIN

Art Pieces Wonder

A big part of doing your work is defending your time and your attention so you can do your work.

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A big part of doing your work is defending your time and your attention so you can do your work.

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Popular Authors

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