Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
SETH GODINIdeas that spread win.
More Seth Godin Quotes
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Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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The person who fails the most wins.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
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If I fail more than you do, I win.
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Getting picked is fine if it happens to you. But it’s not a plan. It’s a version of waiting and hoping.
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The first rule of doing work that matters: Go to work on a regular basis.
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If you want to be a leader, go lead
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The habit of doing more than is necessary can only be earned through practice.
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Quit or be exceptional. Average is for losers.
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Your generosity is more important than your perfection.
SETH GODIN