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So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

Seth Godin

A big part of doing your work is defending your time and your attention so you can do your work.
SETH GODIN

Attention Bigs Defend Time
Leadership is the art of giving people a platform for spreading ideas that work.
SETH GODIN

Art Ideas Leadership
If you hear my idea and dont believe it , thats not your fault its mine.
SETH GODIN

Believe Faults Ideas
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
Art isn’t only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
SETH GODIN

Art Being Huaman Impact Unique
Most people have bosses who hire them to fill a slot in the work chart and to do what they are told. And most people who are doing what they are told feel safe; it feels reliable.
SETH GODIN

Boss People Safe
Make enough mole hills, and eventually you will build a mountain.
SETH GODIN

Hills Moles Mountain
Connect, create meaning, make a difference, matter, be missed.
SETH GODIN

Customer Differences Making Marketing
Playing safe is very risky.
SETH GODIN

Business Playing Risky Safe
As soon as we associate reading with a test, we’ve missed the point.
SETH GODIN

Associates Reading Tests
Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
SETH GODIN

Art Creative Passionate
If you can raise money, you’re never going to have trouble getting a job.
SETH GODIN

Jobs Raises Trouble
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light
Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
SETH GODIN

Failure Fear Perseverance
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way

So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

Related Topics

Popular Authors

So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.

Related Topics

Popular Authors

More Seth Godin Quotes