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A brand that stands for what all brands stand for stands for nothing much.

Seth Godin

Good enough’ stopped being good enough a long time ago. so why not be great?
SETH GODIN

Enough Long Mediocrity Time
Your generosity is more important than your perfection.
SETH GODIN

Generosity Humor Perfection
Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
SETH GODIN

Lesson Making Mistakes
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
People rarely buy what they need. They buy what they want.
SETH GODIN

Business Entrepreneur People
The best way to be missed when you’re gone is to stand for something when you’re here.
SETH GODIN

Gone Something Stand Way
A book is a souvenir of an idea.
SETH GODIN

Book Ideas
Don’t find customers for your products, find products for your customers.
SETH GODIN

Business Customer Loyal Motivational
You don’t win an Olympic gold medal with a few weeks of intensive training.
SETH GODIN

Gold Training Winning
The art, the new, the ability to connect the dots and to make an impact – sooner or later, that can only come from one who creates, not from a teacher and not from a book.
SETH GODIN

Ability Art Book Dot Teacher
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN

Competition Requirements Way
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN

Favors Paid
Be relentlessly generous, without focusing on when it will come back to you.
SETH GODIN

Focused Generous Relentlessly
If you want to be a leader, go lead
SETH GODIN

Lead Leader Supporter Want
You win by trying. And failing. Test, try, fail, measure, evolve, repeat, persist.
SETH GODIN

Innovation Trying Winning
Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
SETH GODIN

Belief Believe Brilliant Happen

A brand that stands for what all brands stand for stands for nothing much.

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A brand that stands for what all brands stand for stands for nothing much.

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Popular Authors

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