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A brand that stands for what all brands stand for stands for nothing much.

Seth Godin

In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
SETH GODIN

Motivational Sports Winning
Figure out the people part and the technology gets a whole lot simpler.
SETH GODIN

Figures People Technology
The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
SETH GODIN

Cows Keys Purple
Just because something is easy to measure doesn’t mean it’s important.
SETH GODIN

Christian Mean Motivational
The person who fails the most wins.
SETH GODIN

Failing Persons Winning
Soon is not as good as now.
SETH GODIN

Good Management Now Soon Time
The goal of a marketing interaction isn’t to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
SETH GODIN

Goal Moving Opportunity
As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
SETH GODIN

Jester Needs People Roles
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
SETH GODIN

Lesson Making Mistakes
You don’t need more time in your day. You need to decide.
SETH GODIN

More Time Needs
Connect, create meaning, make a difference, matter, be missed.
SETH GODIN

Customer Differences Making Marketing
Own your dreams. There is no better way to make them happen.
SETH GODIN

Dream Happens Way
If you can raise money, you’re never going to have trouble getting a job.
SETH GODIN

Jobs Raises Trouble

A brand that stands for what all brands stand for stands for nothing much.

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A brand that stands for what all brands stand for stands for nothing much.

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Popular Authors

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