So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODINRehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
More Seth Godin Quotes
-
-
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN -
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN -
People talking about you is far more effective than talking about yourself.
SETH GODIN -
Do your art. But don’t wreck your art if it doesn’t lend itself to paying the bills. That would be a tragedy.
SETH GODIN -
The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
SETH GODIN -
Soon is not as good as now.
SETH GODIN -
The key to success is to find a way to stand out–to be the purple cow in a field of monochrome Holsteins.
SETH GODIN -
The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
SETH GODIN -
Fire the committee. No great website in history has been conceived of by more than three people. Not one. This is a deal breaker.
SETH GODIN -
Just as we don’t spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
SETH GODIN -
Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
SETH GODIN -
Playing safe is very risky.
SETH GODIN -
The best favors are worth doing for the doing, not because we’ll ever get paid back appropriately.
SETH GODIN -
Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
SETH GODIN -
Somewhere in the world, someone is doing something that you decided couldn’t be done.
SETH GODIN