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Just because something is easy to measure doesn’t mean it’s important.

Seth Godin

Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
SETH GODIN

Environment Path Use
Positive thinking doesn’t guarantee results, all it offers is something better than negative thinking.
SETH GODIN

Guarantees Negative Positive Thinking
I don’t think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
SETH GODIN

Believe Games Rules Thinking
The person who fails the most wins.
SETH GODIN

Failing Persons Winning
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
Making promises and keeping them is a great way to build a brand.
SETH GODIN

Marketing Promise Way
The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
SETH GODIN

Better Done Offense Problem Tables
Set up a life you don’t need to escape from.
SETH GODIN

Inspirational Needs Work
Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
SETH GODIN

Jobs Learning Light
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
SETH GODIN

Character Mind Squares
Make enough mole hills, and eventually you will build a mountain.
SETH GODIN

Hills Moles Mountain
Anyone who says failure is not an option has also ruled out innovation.
SETH GODIN

Failure Innovation Option Provoking Thought
Debt creates stress, stress creates behaviors that don’t lead to happiness.
SETH GODIN

Health Inspire Stress
Leaders have followers, managers have employees. Managers make widgets, leaders make change.
SETH GODIN

Employee Followers Leader
Fitting in is a short-term strategy, standing out pays off in the long run.
SETH GODIN

Leadership Motivational Running
The Cul-de-Sac ( French for “dead end” ) … is a situation where you work and work and work and nothing much changes
SETH GODIN

Dead Ends Ends Situation

Just because something is easy to measure doesn’t mean it’s important.

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Just because something is easy to measure doesn’t mean it’s important.

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