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Why waste a sentence saying nothing?

Seth Godin

Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.
SETH GODIN

Choices Pain Saying Yes
There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
SETH GODIN

Failing Missions Plans
People get good gigs because they stand up….You don’t get picked. Reject the tyranny of picked. Pick yourself.
SETH GODIN

Business Gigs Mind Own People
Either you defend the status quo, or you invent the future.
SETH GODIN

Future Invent Status Quo
Defending mediocrity is exhausting.
SETH GODIN

Defending Exhausting Mediocrity
You don’t win an Olympic gold medal with a few weeks of intensive training.
SETH GODIN

Gold Training Winning
Anyone who says failure is not an option has also ruled out innovation.
SETH GODIN

Failure Innovation Option Provoking Thought
If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
SETH GODIN

Creating Value Falling Love People
The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
SETH GODIN

Answers Creative Findings
The art, the new, the ability to connect the dots and to make an impact – sooner or later, that can only come from one who creates, not from a teacher and not from a book.
SETH GODIN

Ability Art Book Dot Teacher
Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
SETH GODIN

Different Experiences Goal Shoes
Soon is not as good as now.
SETH GODIN

Good Management Now Soon Time
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
Not adding value is the same as taking it away.
SETH GODIN

Adding Value Values
I define anxiety as experiencing failure in advance.
SETH GODIN

Anxiety Challenges Experience
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests

Why waste a sentence saying nothing?

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Why waste a sentence saying nothing?

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