As you’ve probably discovered, great work makes us uncomfortable.
SETH GODINFitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
More Seth Godin Quotes
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The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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Remarkable visions and genuine insights are always met with resistance.
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Playing safe is very risky.
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The habit of doing more than is necessary can only be earned through practice.
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The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
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The problem with competition is that it takes away the requirement to set your own path, to invent your own method, to find a new way.
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Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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If you hear my idea and dont believe it , thats not your fault its mine.
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Just because something is easy to measure doesn’t mean it’s important.
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Anyone who says failure is not an option has also ruled out innovation.
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Figure out the people part and the technology gets a whole lot simpler.
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The problem with taking offense is that it’s really hard to figure out what to do with it after you’re done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN