So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
SETH GODINGratitude and opportunity create more of the same.
More Seth Godin Quotes
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Finding new ways, more clever ways to interrupt people doesn’t work.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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You can be right or you can have empathy. You can’t do both.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
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The big win is when you refuse to settle for average or mediocre.
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Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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Our job is obvious: we need to get out of the way, shine a light, and empower a new generation to teach itself and to go further and faster than any generation ever has.
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People talking about you is far more effective than talking about yourself.
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At least at first, the new thing is rarely as good as the old thing was. If you need the alternative to be better than the status quo from the very start, you’ll never begin.
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Art isn’t only a painting. Art is anything that’s creative, passionate, and personal. And great art resonates with the viewer, not only with the creator.
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Don’t create for the masses. Create for the people who are your kind of weird.
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When you put your ideas in the world, then, and only then, do you know if they’re real.
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Are you copying others? People won’t pay extra for that. You won’t be followed for that.
SETH GODIN







