Don’t waste time looking for a better pencil: learn to write better.
SETH GODINAs long as you want to please everyone, you won’t please anyone.
More Seth Godin Quotes
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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The best creative solutions don’t come from finding good answers to the questions that are presented… They come from inventing new questions!
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If you’re not the best in the world at what you do, then you have to get better.
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Many people believe that great designers get great clients. It’s the other way around.
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As soon as we associate reading with a test, we’ve missed the point.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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The art, the new, the ability to connect the dots and to make an impact – sooner or later, that can only come from one who creates, not from a teacher and not from a book.
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So sure, start with a slogan. But don’t bother wasting any time on it if you’re merely going for catchy. Aim for true instead.
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Art is the act of navigating without a map.
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Making promises and keeping them is a great way to build a brand.
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Not changing your strategy merely because you’re used to the one you have now is a lousy strategy.
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The purpose of an elevator pitch is to describe a situation or solution so compelling that the person you’re with wants to hear more even after the elevator ride is over.
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If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
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The opportunity of a lifetime is to pick yourself. Quit waiting to get picked; quit waiting for someone to give you permission; quit waiting for someone to say you are officially qualified… and pick yourself.
SETH GODIN