Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
SETH GODINThe job is not your work; what you do with your heart and soul is the work.
More Seth Godin Quotes
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The less people know, the more they yell.
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Learning is not watching a video, learning is taking action and seeing what happens.
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For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
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Art is a personal act of courage.
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Be relentlessly generous, without focusing on when it will come back to you.
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There’s nothing wrong with having a plan. Plans are great. But missions are better. Missions survive when plans fail, and plans almost always fail.
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The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
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The cost of being wrong is less than the cost of doing nothing.
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You cannot create a piece of art merely for money. Doing it as part of commerce so denudes art of wonder that it ceases to be art.
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We know what you want to accomplish… The real question is, ‘what are you willing to push through the dip for?’ What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that’s what’s going to actually get done.
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Successful people are successful for one simple reason: they think about failure differently.
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How was your day?’ is a question that matters a lot more than it seems.
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You don’t launch a popular blog, you build one.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
SETH GODIN







