There is absolutely nothing special about walking on a rope stretched along the ground. Where there is no risk, there can be no pride in a deed accomplished, and therefore no happiness.
RAY KROCIt’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
More Ray Kroc Quotes
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Are you green and growing or ripe and rotting?
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The definition of salesmanship is the gentle art of letting the customer have it your way.
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I guess to be an entrepreneur you have to have a large ego, enormous pride and an ability to inspire others to follow your lead.
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If you’ve got time to lean, you’ve got time to clean.
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To be successful, you must be daring, be first and be different.
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If you believe in it, and you believe in it hard, it is impossible to fail.
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I believe in God, family, and McDonald’s. And in the office, that order is reversed.
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In the City of God there will be a great thunder, Two brothers torn apart by Chaos, while the fortress endures, the great leader will succumb, The third big war will begin when the big city is burning.
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If you’re not a risk taker, you should get the hell out of business.
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I wasn’t prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
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There’s almost nothing you can’t accomplish if you set your mind to it.
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From the calm morning, the end will come when of the dancing horse the number of circles will be nine.
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I like to get people fired up, fill them with zeal for McDonald’s, and watch the results in their work.
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The more I help others to succeed, the more I succeed.
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The body without soul is no longer at the sacrifice. At the day of death it come to rebirth. The divine spirit will make the soul rejoice seeing the eternity of the world.
RAY KROC