Adversity can strengthen you if you have the will to grind it out.
RAY KROCIf you believe in it, and you believe in it hard, it is impossible to fail.
More Ray Kroc Quotes
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Nothing in the world can one imagine beforehand,not the least thing,everything is made up of so many unique particulars that cannot be forseen.
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The more I help others to succeed, the more I succeed.
RAY KROC -
We take the hamburger business more seriously than anyone else.
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If I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.
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To an old leader will be born an idiot heir, weak both in knowledge and in war.
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Understanding created by the intellect cannot be acquired by means of the occult, only by the aid of the zodiac, bringing forth that small flame by whose light part of the future may be discerned.
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I HAVE ALWAYS believed that each man makes his own happiness and is responsible for his own problems.
RAY KROC -
When you’re green, your growing. When you’re ripe, you rot.
RAY KROC -
I believe in God, family, and McDonald’s. And in the office, that order is reversed.
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The body without soul is no longer at the sacrifice. At the day of death it come to rebirth. The divine spirit will make the soul rejoice seeing the eternity of the world.
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Are you green and growing or ripe and rotting?
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The organization cannot trust the individual; the individual must trust the organization.
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I was never much of a reader when I was a boy. Books bored me. I liked action. But I spent a lot of time thinking about things. I’d imagine all kinds of situations and how I would handle them.
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If you do it first class and you don’t compromise values, and you don’t compromise quality, and you don’t compromise service, and you don’t compromise cleanliness, then everybody else who is the competitor has got to play catch-up.
RAY KROC -
It requires a certain kind of mind to see beauty in a hamburger bun.
RAY KROC






