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A good leader has nothing to prove, but everything to prove.

Jocko Willink

Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.
JOCKO WILLINK

Fight Learning Thinking
For this reason, they must believe in the cause for which they are fighting.
JOCKO WILLINK

Believe Fight Inspirational Reason
There is no easy way.
JOCKO WILLINK

Easy Hard Time Inspirational
There is only hard work, late nights, early mornings, practice, rehearsal, repetition, study, sweat, blood, toil, frustration, and discipline.
JOCKO WILLINK

Discipline Inspirational Morning Night Practice Success
There is no one else to blame. The leader must acknowledge mistakes and admit failures, take ownership of them, and develop a plan to win.
JOCKO WILLINK

Blame Development Failure Leadership Mistake Oneself Win
I can remember many times when my boat crew struggled. It was easy to make excuses for our team’s performance and why it wasn’t what it should have been. But I learned that good leaders don’t make excuses. Instead, they figure out a way to get it done and win.
JOCKO WILLINK

Goodness Leadership Learning Myself Remember Struggle Time Win
Trust is not blindly given. It must be built over time.
JOCKO WILLINK

Time Trust
If the plan is simple enough, everyone understands it, which means each person can rapidly adjust and modify what he or she is doing. If the plan is too complex, the team can’t make rapid adjustments to it, because there is no baseline understanding of it.
JOCKO WILLINK

Planning Simplicity Team Understand
We wrote this so that the leadership lessons can continue to impact teams beyond the battlefield in all leadership situations—any company, team, or organization in which a group of people strives to achieve a goal and accomplish a mission.
JOCKO WILLINK

Accomplishment Company Leadership Lesson People Team
There are no bad units, only bad officers. This captures the essence of what Extreme Ownership is all about.
JOCKO WILLINK

Bad Control Politics
Staying ahead of the curve prevents a leader from being overwhelmed when pressure is applied and enables greater decisiveness.
JOCKO WILLINK

Decision Force Greatness Leadership Stay
Leaders must always operate with the understanding that they are part of something greater than themselves and their own personal interests.
JOCKO WILLINK

Greatness Leadership Understand
I had to take ownership of everything that went wrong. Despite the tremendous blow to my reputation and to my ego, it was the right thing to do—the only thing to do. I
JOCKO WILLINK

Myself Reputation Responsibility Right Time
If mistakes happen, effective leaders don’t place blame on others. They take ownership of the mistakes, determine what went wrong, develop solutions to correct those mistakes and prevent them from happening again as they move forward.
JOCKO WILLINK

Development Leadership Mistake Wrong
Is this what I want to be? This? Is this all I’ve got—is this everything I can give? Is this going to be my life? Do I accept that?
JOCKO WILLINK

Acceptance Generosity Life Myself Philosophy
The best leaders are not driven by ego or personal agendas.
JOCKO WILLINK

Leadership Virtue

A good leader has nothing to prove, but everything to prove.

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A good leader has nothing to prove, but everything to prove.

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