black
grey
blue
red
brown
white

There’ll always be serendipity involved in discovery.

Jeff Bezos

If you never want to be criticized, for goodness sake don’t do anything new.
JEFF BEZOZ

Business Criticize Goodness Motivational Want
If you decide that you’re going to do only the things you know are going to work, you’re going to leave a lot of opportunity on the table.
JEFF BEZOS

Business Decision Leaving Opportunity Table Work
There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second.
JEFF BEZOZ

Business Charge Company Strategy
You know, we love stories and we love narrative; we love to get lost in an author’s world.
JEFF BEZOS

Book Love Narrative Reading Story World
One of the huge mistakes people make is that they try to force an interest on themselves. You don’t choose your passions; your passions choose you.
JEFF BEZOZ

Choose Force Interest Mistake Passion People Try
You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
JEFF BEZOZ

Business Customer Feature Judgement Mind Simplicity
I think frugality drives innovation, just like other constraints do. One of the only ways to get out of a tight box is to invent your way out.
JEFF BEZOS

Business Innovation Thinking
Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
JEFF BEZOZ

Experiment Failure Function Success
If you can’t feed a team with two pizzas, it’s too large.
JEFF BEZOZ

Business Pizza Success Team
If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.
JEFF BEZOZ

Business Customer Each Other Experience Motivational Mouth Powerful
Obsess about customers, not competitors.
JEFF BEZOS

Business Competitor Customer Obsess
The human brain is an incredible pattern-matching machine.
JEFF BEZOZ

Brain Human Intelligence Machine
A company shouldn’t get addicted to being shiny, because shiny doesn’t last.
JEFF BEZOZ

Addiction Business Company Shine
We are stubborn on vision. We are flexible on details.
JEFF BEZOZ

Flexible Inspirational Stubborn Vision
What we need to do is always lean into the future; when the world changes around you and when it changes against you – what used to be a tail wind is now a head wind – you have to lean into that and figure out what to do because complaining isn’t a strategy.
JEFF BEZOS

Against Business Change Complain Future Strategy World
It’s not an experiment if you know it’s going to work.
JEFF BEZOZ

Business Confidence Experiment Going Motivational Work

There’ll always be serendipity involved in discovery.

Related Topics

Popular Authors

There’ll always be serendipity involved in discovery.

Related Topics

Popular Authors

More Jeff Bezos Quotes