Focusing on the customer makes a company more resilient.
JEFF BEZOSThere’ll always be serendipity involved in discovery.
More Jeff Bezos Quotes
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If you double the number of experiments you do per year you’re going to double your inventiveness.
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Maintain a firm grasp of the obvious at all times.
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You know, we love stories and we love narrative; we love to get lost in an author’s world.
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We are our choices. Build yourself a great story.
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Determine what your customers need, and work backwards.
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To get something new done you have to be stubborn and focused, to the point that others might find unreasonable.
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People who are right most of the time are people who change their minds often.
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If you can’t feed a team with two pizzas, it’s too large.
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Your brand is what other people say about you when you’re not in the room.
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The best customer service is if the customer doesn’t need to call you, doesn’t need to talk to you. It just works.
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If you have a business model that relies on customers being misinformed, you better start working on changing your business model.
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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
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Though we are optimistic, we must remain vigilant and maintain a sense of urgency.
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A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
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Our point of view is we will sell more if we help people make purchasing decisions.
JEFF BEZOZ







