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We don’t choose our earliest habits, we imitate them.

James Clear

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

With outcome-based habits, the focus is on what you want to achieve. With identity-based habits, the focus is on who you wish to become.
JAMES CLEAR

Achievement Focus Habit Identity Result
A very small shift in direction can lead to a very meaningful change in destination.
JAMES CLEAR

Change Destination Direction Leadership Meaningful Small
Some people spend their entire lives waiting for the time to be right to make an improvement.
JAMES CLEAR

Change Improvement Live People Right Time Wait
What do you want to stand for? What are your principles and values? Who do you wish to become?
JAMES CLEAR

Principle Stand Value Yourself
Research has shown that once a person believes in a particular aspect of their identity, they are more likely to act in alignment with that belief.
JAMES CLEAR

Act Belief Believe Identity Person Research
Becoming the best version of yourself requires you to continuously edit your beliefs, and to upgrade and expand your identity.
JAMES CLEAR

Belief Best Expand Identity Version Yourself
At some point, everyone faces the same challenge on the journey of self-improvement: you have to fall in love with boredom.
JAMES CLEAR

Boredom Face Fall In Love Improvement Point Yourself
When you can’t win by being better, you can win by being different.
JAMES CLEAR

Better Different Inspirational Win Yourself
True long-term thinking is goal-less thinking. It’s not about any single accomplishment. It is about the cycle of endless refinement and continuous improvement.
JAMES CLEAR

Accomplishment End Goal Improvement Thinking True
Good habits make time your ally. Bad habits make time your enemy.
JAMES CLEAR

Enemy Friendship Goodness Habit Time Yourself
You need to know who you want to be.
JAMES CLEAR

Identity Personality Yourself
You don’t have to build the habits everyone tells you to build. Choose the habit that best suits you, not the one that is most popular.
JAMES CLEAR

Best Build Choice Habit Popular Yourself
We imitate the habits of three groups in particular: The close. The many. The powerful.
JAMES CLEAR

Group Habit Imitation Myself Particular Powerful
We all deal with setbacks but in the long run, the quality of our lives often depends on the quality of our habits
JAMES CLEAR

Deal Habit Live Ourselves Quality Run
Motivation is overrated, environment often matters more.
JAMES CLEAR

Environment Motivational Place
Every action you take is a vote for the type of person you wish to become. No single instance will transform your beliefs, but as the votes build up, so does the evidence of your new identity.
JAMES CLEAR

Action Belief Build Evidence Identity Person Transformation Type Vote Yourself

We don’t choose our earliest habits, we imitate them.

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