You cannot look in a new direction by looking harder in the same direction.
EDWARD DE BONOIf you do not design the future, someone or something else will design it for you.
More Edward de Bono Quotes
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We still seek to solve conflicts with ‘judgement’ instead of designing the way forwards.
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The analysis of data will not by itself produce new ideas.
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My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
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The awful thing is that you can never be aware of what you are not aware of.
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I think school is a place where thinking should be taught.
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A question is a polite way of demanding something.
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Only the human brain can deliberately change perceptions, change patterns, invent concepts and tolerate ambiguity.
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The system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
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We need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
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Complexity means distracted effort. Simplicity means focused effort.
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Creativity can be learned like basketball, which does not mean we will all be NBA stars.
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When the story of these times gets written, we want it to say that we did all we could, and it was more than anyone could have imagined.
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If you do not design the future, someone or something else will design it for you.
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Humor is by far the most significant activity of the human brain.
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In the future, instead of striving to be right at a high cost, it will be more appropriate to be flexible and plural at a lower cost. If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.
EDWARD DE BONO