Most of the choices we make each day may feel like the products of well-considered decision making, but they’re not. They’re habits.
CHARLES DUHIGGRather, to change a habit, you must keep the old cue, and deliver the old reward, but insert a new routine.
More Charles Duhigg Quotes
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Change might not be fast and it isn’t always easy. But with time and effort, almost any habit can be reshaped.
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The same process that makes AA so effective-the power of a group to teach individuals how to believe-happens whenever people come together to help one another change. Belief is easier when it occurs within a community.
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The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.
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Between calculated risk and reckless decision-making lies the dividing line between profit and loss.
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Willpower isn’t just a skill. It’s a muscle, like the muscles in your arms or legs, and it gets tired as it works harder, so there’s less power left over for other things.
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If you want to do something that requires willpower – like going for a run after work – you have to conserve your willpower muscle during the day.
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There’s something about it that makes other good habits easier.
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Cravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier.
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What studies say the number one best way to start an exercise habit is to give yourself a reward that you genuinely enjoy.
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If you tell people that they have what it takes to succeed, they’ll prove you right.
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Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.
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Champions don’t do extraordinary things. They do ordinary things, but they do them without thinking, too fast for the orther team to react. They follow the habits they’ve learned.
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It is facile to imply that smoking, alcoholism, overeating, or other ingrained patters can be upended without real effort. Genuine change requires work and self-understanding of the cravings driving behaviours.
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Habits are malleable throughout your entire life.
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The Golden Rule of Habit Change: You can’t extinguish a bad habit, you can only change it.
CHARLES DUHIGG