“The greatest stock market you can invest in is yourself. Finding this truth is better than finding a gold mine.”

You’re never given more pain than you can handle. You never, ever get more than you can take.

How do I know it was meant to happen this way? Because it did.

It’s not the darkness that people fear; it’s what they imagine into the darkness.

If you want real control, drop the illusion of control; let life have you. It does anyway. You’re just telling yourself the story of how it doesn’t.

The miracle of love comes to you in the presence of the uninterpreted moment. If you are mentally somewhere else, you miss real life.

Discomfort is the call to set yourself free.

Until you can love what is – everything, including the apparent violence and craziness – you’re separate from the world, and you’ll see it as dangerous and frightening.

When we question our thoughts, we see that the craziness was never in the world, but in us.

It’s not easy to find your own way when you believe that you need love, approval, appreciation, or anything from your family. It’s particularly hard when you want them to see things your way.

It’s not possible to have a problem without believing a prior thought. To notice this simple truth is the beginning of peace.

Nothing comes ahead of its time, and nothing ever happened that didn’t need to happen.

Until the mind is open, the heart stays closed. The open mind is the key to the open heart.

When you discover that all happiness is inside you, the wanting and needing are over, and life gets very exciting.

When safety is our priority, we live our lives being very, very careful, and we wind up having no lives.

To argue with reality is to argue with God.

Every mind deserves to be free. When the mind is free, that’s the end of suffering.

Markets can influence the events that they anticipate.

Content is king, but marketing is queen, and runs the household.

Storytelling is the game. It’s what we all do. It’s why Nike is Nike, it’s why Apple is Apple, it’s why Walt Disney built Disney World and it’s why Vince McMahon makes a billion dollars.

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.

I’d rather spend money on things that improve the customer experience than on marketing.

To make money in the markets, you have to think independently and be humble.

What the market tells you in the short term is what a certain subset of people believe. That doesn’t mean they’re right.

Everyone can benefit from seeing smart marketing.