When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
SUN TZUPonder and deliberate before you make a move.
More Sun Tzu Quotes
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Attack is the secret of defense; defense is the planning of an attack.
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What the ancients called a clever fighter is one who not only wins, but excels in winning with ease.
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Do not swallow bait offered by the enemy. Do not interfere with an army that is returning home.
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If you fight with all your might, there is a chance of life; where as death is certain if you cling to your corner.
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He will win who knows when to fight and when not to fight
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If there is disturbance in the camp, the general’s authority is weak.
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The greatest victory is that which requires no battle.
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To secure ourselves against defeat lies in our own hands, but the opportunity of defeating the enemy is provided by the enemy himself.
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In the midst of chaos, there is also opportunity.
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Let your plans be dark and impenetrable as night, and when you move, fall like a thunderbolt.
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Hence to fight and conquer in all your battles is not supreme excellence; supreme excellence consists in breaking the enemy’s resistance without fighting.
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To know your Enemy, you must become your Enemy.
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Plan for what it is difficult while it is easy, do what is great while it is small.
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Begin by seizing something which your opponent holds dear; then he will be amenable to your will.
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So in war, the way is to avoid what is strong, and strike at what is weak.
SUN TZU