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Don’t let your mind control you. Control your mind.

Jocko Willink

For this reason, they must believe in the cause for which they are fighting.
JOCKO WILLINK

Believe Fight Inspirational Reason
There is only hard work, late nights, early mornings, practice, rehearsal, repetition, study, sweat, blood, toil, frustration, and discipline.
JOCKO WILLINK

Discipline Inspirational Morning Night Practice Success
A mission statement tells your troops what you are doing.
JOCKO WILLINK

Team Yourself
Good leaders don’t make excuses.
JOCKO WILLINK

Goodness Leadership One Liner
Leadership isn’t one person leading a team. It is a group of leaders working together, up and down the chain of command, to lead.
JOCKO WILLINK

Leadership Person Team Togetherness
A good leader does not get bogged down in the minutia of a tactical problem at the expense of strategic success.
JOCKO WILLINK

Goodness Leadership Problem Success
If we could execute with a monumental effort just to reach an immediate goal that everyone could see, we could then continue to the next visually.
JOCKO WILLINK

Effort Goal See
Remember: the enemy gets a vote.
JOCKO WILLINK

Democracy Enemy Remember
When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate. When setting expectations, no matter what has been said or written, if substandard performance is accepted and no one is held accountable.
JOCKO WILLINK

Acceptance Expectation Leadership Tolerance
The focus must always be on how to best accomplish the mission.
JOCKO WILLINK

Accomplishment Best Focus
Although discipline demands control and asceticism, it actually results in freedom. When you have the discipline to get up early, you are rewarded with more free time.
JOCKO WILLINK

Control Discipline Freedom Result Time
As a leader, you have to balance the dichotomy, to be resolute where it matters but never inflexible and uncompromising on matters of little importance to the overall good of the team and the strategic mission.
JOCKO WILLINK

Goodness Importance Leadership Team
When it comes to standards, as a leader, it’s not what you preach, it’s what you tolerate.
JOCKO WILLINK

Leadership Philosophy Tolerance
Relax. Look around. Make a call.
JOCKO WILLINK

Action Breathe Inspirational See
Don’t fight stress. Embrace it. Turn it on itself. Use it to make yourself sharper and more alert. Use it to make you think and learn and get better and smarter and more effective. Use the stress to make you a better you.
JOCKO WILLINK

Fight Learning Thinking
The Warrior Kid treats people with respect, doesn’t judge them.
JOCKO WILLINK

Judgement People Respect Warrior

Don’t let your mind control you. Control your mind.

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Don’t let your mind control you. Control your mind.

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