If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
SUN TZUDo not swallow bait offered by the enemy. Do not interfere with an army that is returning home.
More Sun Tzu Quotes
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Therefore, just as water retains no constant shape, so in warfare there are no constant conditions.
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If you know yourself but not the enemy, for every victory gained you will also suffer a defeat.
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Disorder came from order, fear came from courage, weakness came from strength.
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Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm.
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In the midst of chaos, there is also opportunity.
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Invincibility lies in the defence; the possibility of victory in the attack.
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Foreknowledge cannot be gotten from ghosts and spirits, cannot be had by analogy, cannot be found out by calculation. It must be obtained from people, people who know the conditions of the enemy.
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You have to believe in yourself.
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When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
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Build your opponent a golden bridge to retreat across.
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Appear weak when you are strong, and strong when you are weak.
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When you surround an army, leave an outlet free. Do not press a desperate foe too hard.
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Water shapes its course according to the nature of the ground over which it flows; the soldier works out his victory in relation to the foe whom he is facing.
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Know yourself and you will win all battles
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Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
SUN TZU