“What is a business? It’s simply an idea that makes someone else’s life better.”

Always think, ‘what’s the worst that can happen’ and have some kind of strategy to deal with it.

Train people well enough so they can leave, treat them well enough so they don’t want to.

If people aren’t calling you crazy, you aren’t thinking big enough.

No failure means no risk, which means nothing new.

Learn to look after your staff first and the rest will follow.

I have always believed that there is no point in having regrets as you learn far more from mistakes than successes. Embrace a mistake and learn from it; don’t regret them.

If you’re looking to become an entrepreneur then don’t waste your time going to university or business school – just get on and do it.

Don’t think what’s the cheapest way to do it or what’s the fastest way to do it. Think what’s the most amazing way to do it.

Your employees are your company’s real competitive advantage. They’re the ones making the magic happen-so long as their needs are being met.

If you don’t have time for the small things, you won’t have time for the big things.

Just start. You will learn so many lessons just by doing.

If you look after your staff, they’ll look after your customers. It’s that simple.

One key to entrepreneurial success is to get a great group of people around you who believe in your idea.

Every great movement in the world starts with a tiny group of people who simply refuse to accept a situation.

The key is to set realistic customer expectations, and then not to just meet them, but to exceed them – preferably in unexpected and helpful ways.

If somebody offers you an amazing opportunity but you are not sure you can do it, say yes-then learn how to do it later!

When you start to become famous, you can hop into any kind of field just because of the name you have and the credentials you have.

I’ll be goddamned if I’m going to stay in a business where I have to get up earlier and earlier and it takes longer and longer for me to get in front of a camera.

Just build your brand from day one, man. Your brand is your name, basically. A lot of people don’t know that they need to build their brand, your brand is what keeps you moving.

Rule One. You must know the difference between an asset and a liability, and buy assets. An asset is something that puts money in my pocket. A liability is something that takes money out of my pocket.

If we keep doing what we’re doing, we’re going to keep getting what we’re getting.

If becoming a high performing organization is the destination, leadership is the engine.

As a manager the important thing is not what happens when you are there, but what happens when you are not there.

Business is like tennis. Those who serve well win.