If we can fall in love with serving people, creating value, solving problems, building valuable connections and doing work that matters, it makes it far more likely we’re going to do important work
SETH GODINSurprise and differentiation have far more impact than noise does.
More Seth Godin Quotes
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you’re more likely to shore it up and create an environment where it can take place.
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Finding new ways, more clever ways to interrupt people doesn’t work.
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Be relentlessly generous, without focusing on when it will come back to you.
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No one has ever built a statue to a critic, it’s true. On the other hand, it’s only the people with statues that get pooped on by birds flying by.
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Own your dreams. There is no better way to make them happen.
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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
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Your generosity is more important than your perfection.
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Your best customers are worth far more than your average customers.
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The first rule of doing work that matters: Go to work on a regular basis.
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Gratitude and opportunity create more of the same.
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If you want to be a leader, go lead
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As soon as we associate reading with a test, we’ve missed the point.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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Being aware of your fear is smart. Overcoming it is the mark of a successful person.
SETH GODIN