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Don’t waste time looking for a better pencil: learn to write better.

Seth Godin

Perfect can’t possibly be the goal, we’re left with generous, important and human instead.
SETH GODIN

Goal Important Perfect
The person who fails the most wins.
SETH GODIN

Failing Persons Winning
We fail when we give up too soon.
SETH GODIN

Failing Giving Giving Up
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Remember the Bob Dylan rule: it’s not just a record, it’s a movement.
SETH GODIN

Music Powerful Record
Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
SETH GODIN

Lesson Making Mistakes
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies.
SETH GODIN

Character Mind Squares
Marketing is no longer about the stuff that you male, but about the stories you tell.
SETH GODIN

Males Marketing Stuff
Set up a life you don’t need to escape from.
SETH GODIN

Inspirational Needs Work
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
SETH GODIN

Almost Loving Important
Social Networking that matters is helping people archive their goals. Doing it reliably and repeatability so that over time people have an interest in helping you achieve your goals.
SETH GODIN

Archive Goal People
So much easier to aim for the smallest possible audience, not the largest, to build long-term value among a trusted, delighted tribe, to create work that matters and stands the test of time.
SETH GODIN

Long Matter Tests
Once you free yourself from the need for perfect acceptance, it’s a lot easier to launch work that matters.
SETH GODIN

Acceptance Business Perfect
Change is not a threat, it’s an opportunity. Survival is not the goal, transformative success is.
SETH GODIN

Business Inspirational Opportunity
Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
SETH GODIN

Art People Responsibility

Don’t waste time looking for a better pencil: learn to write better.

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Don’t waste time looking for a better pencil: learn to write better.

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Popular Authors

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