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Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.

Seth Godin

The organizations of the future are filled with smart, fast, flexible people on a mission
SETH GODIN

Organization People Smart
The status quo is persistent and resistant. It exists because everyone wants it to. Everyone believes that what they’ve got is probably better than the risk and fear that come with change.
SETH GODIN

Believe Risk Want
A brand that stands for what all brands stand for stands for nothing much.
SETH GODIN

Brands Nothing Stand
If you can’t state your position in eight words, you don’t have a position.
SETH GODIN

Eight Position States
The big win is when you refuse to settle for average or mediocre.
SETH GODIN

Average Settling Winning
Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
SETH GODIN

Circles Dream Outcomes
As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
SETH GODIN

Matter might Misguide Perfection
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
The tiny cost of failure…is dwarfed by the huge cost of not trying.
SETH GODIN

Cost Leadership Trying
In a long distance race, everyone gets tired. The winner is the runner who figures out where to put the tired, figures out how to store it away until after the race is over. Sure, he’s tired. Everyone is. That’s not the point. The point is to run.
SETH GODIN

Distance Running Tired
One bad review doesn’t ruin my day because I realize what a badge of honor it is to get a bit of criticism at all.
SETH GODIN

Criticism Honor Ruins
Soon is not as good as now.
SETH GODIN

Good Management Now Soon Time
Many people believe that great designers get great clients. It’s the other way around.
SETH GODIN

Believe People Way
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
SETH GODIN

Essence Marketing People
In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
SETH GODIN

Motivational Sports Winning
Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
SETH GODIN

Goal Inspirational Support

Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.

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Just saying yes because you can’t bear the short-term pain of saying no is not going to help you do the work.

Related Topics

Popular Authors

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