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A book is a souvenir of an idea.

Seth Godin

Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them, and they may come and stay.
SETH GODIN

Marketing May Media
Go ahead and act as if your decisions are temporary. Because they are. Be bold, make mistakes, learn a lesson, and fix what doesn’t work. No sweat, no need to hyperventilate.
SETH GODIN

Decision Mistakes Sweat
If you wait until there is another case study in your industry, you will be too late!
SETH GODIN

Marketing Success Waiting
Go ahead, do something impossible.
SETH GODIN

Ahead Greatness Impossible Something
You don’t make art after you become an artist. You become an artist by ceaselessly making art.
SETH GODIN

Art Life Motivational
As you’ve probably discovered, great work makes us uncomfortable.
SETH GODIN

Great Work Uncomfortable
Soon is not as good as now.
SETH GODIN

Good Management Now Soon Time
Keep starting until you finish.
SETH GODIN

Finish Keep Starting
In a race, sooner or later there’s a moment that separates the winner from those who don’t win. That instant is your chance, the moment you’ve been waiting for.
SETH GODIN

Motivational Sports Winning
There’s a big difference between not settling and not starting.
SETH GODIN

Differences Settling Starting
Who you hang out with determines what you dream about and what you collide with. And the collisions and the dreams lead to your changes. And the changes are what you become. Change the outcome by changing your circle.
SETH GODIN

Circles Dream Outcomes
The job is not your work; what you do with your heart and soul is the work.
SETH GODIN

Jobs Life Motivational
A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
SETH GODIN

Ideas Tribute Two Years
For most modern marketers, quantity isn’t the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
SETH GODIN

Changing Differences Life Matters
Art is a personal act of courage, something one human does that creates change in another.
SETH GODIN

Art Change Courage
If you try to delight the undelightable, you’ve made yourself miserable for no reason.
SETH GODIN

Delight Miserable Trying

A book is a souvenir of an idea.

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A book is a souvenir of an idea.

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