Making promises and keeping them is a great way to build a brand.
SETH GODINJust about anything worth doing is worth doing better.
More Seth Godin Quotes
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Be bold, make mistakes, learn a lesson, and fix what doesn’t work.
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You can be right or you can have empathy. You can’t do both.
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When you put your ideas in the world, then, and only then, do you know if they’re real.
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The first step toward becoming extraordinary is, of course, to stop being ordinary.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Make more decisions. That’s the only way to get better at it.
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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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Connect, create meaning, make a difference, matter, be missed.
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A book is a souvenir of an idea.
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The job is not your work; what you do with your heart and soul is the work.
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A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
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Anticipated, personal, and relevant advertising always does better than unsolicited junk.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person’s shoes. There’s no rational, universal course because individuals have different goals, different worldviews and different experiences.
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Leaders have followers, managers have employees. Managers make widgets, leaders make change.
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Make a decision. It doesn’t have to be a wise decision or a perfect one. Just make one.
SETH GODIN