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It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

Ben Horowitz

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When raising money, you want to look through the lens of ‘What happens when things go wrong?’
BEN HOROWITZ

Lenses Looks
Hire sales people who are really smart problem solvers, but lack courage, hunger and competitiveness, and your company will go out of business.
BEN HOROWITZ
Breakthrough ideas usually come from guys who look like they’re hallucinating

BEN HOROWITZ

Breakthrough ideas usually come from guys who look like they’re hallucinating
BEN HOROWITZ

Hallucinating Looks
A key thing in being a leader is you’ve got to pause yourself.
BEN HOROWITZ

Keys Leader Management
The important thing about mobile is, everybody has a computer in their pocket. The implications of so many people connected to the Internet all the time from the standpoint of education is incredible.
BEN HOROWITZ

Phones
Yeah, I became a successful entrepreneur… Eventually
BEN HOROWITZ

Become Successful
I think theres a lot to be said about just enjoying your work. It can be very contrived when people say their work is for the good of mankind.

BEN HOROWITZ

I think theres a lot to be said about just enjoying your work. It can be very contrived when people say their work is for the good of mankind.
BEN HOROWITZ

Said
There are no shortcuts to knowledge, especially knowledge gained from personal experience. Following conventional wisdom and relying on shortcuts can be worse than knowing nothing at all.

BEN HOROWITZ

There are no shortcuts to knowledge, especially knowledge gained from personal experience. Following conventional wisdom and relying on shortcuts can be worse than knowing nothing at all.
BEN HOROWITZ

Knowing Knowledge Gain Nothing
The only thing that prepares you to run a company is running a company.

BEN HOROWITZ

The only thing that prepares you to run a company is running a company.
BEN HOROWITZ

Running
Planning is valuable, tho the plan is usually useless.
BEN HOROWITZ

Useless Valuable
To succeed at selling a losing product, you must develop seriously superior sales techniques. In addition, you have to be massively competitive and incredibly hungry to survive in that environment.
BEN HOROWITZ

Losing Succeed
Nothing motivates a great employee more than a mission that’s so important that it supersedes everyone’s personal ambition.

BEN HOROWITZ

Nothing motivates a great employee more than a mission that’s so important that it supersedes everyone’s personal ambition.
BEN HOROWITZ
Relationships built from a business do better than the reverse.

BEN HOROWITZ

Relationships built from a business do better than the reverse.
BEN HOROWITZ

Built
You’re better off being The Beatles than The Monkees, as a startup.
BEN HOROWITZ

Startup
There are no silver bullets.
BEN HOROWITZ

Bullets No Silver
One of the great things about building a tech company is the amazing people that you can hire.
BEN HOROWITZ

Building Things

It turns out that is exactly what product strategy is all about—figuring out the right product is the innovator’s job, not the customer’s job.

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