Champions don’t do extraordinary things. They do ordinary things, but they do them without thinking, too fast for the orther team to react. They follow the habits they’ve learned.
CHARLES DUHIGGHabits, scientists say, emerge because the brain is constantly looking for ways to save effort.
More Charles Duhigg Quotes
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Willpower isn’t just a skill. It’s a muscle, like the muscles in your arms or legs, and it gets tired as it works harder, so there’s less power left over for other things.
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Between calculated risk and reckless decision-making lies the dividing line between profit and loss.
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The brain has this amazing ability to find happiness even when the memories of it are gone.
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America is the Saudi Arabia of coal.
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Some say because music is as much about personal expression as listening pleasure, sharing is integral to why songs have value in the first place.
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If you dress a new something in old habits, it’s easier for the public to accept it.
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For a habit to stay changed, people must believe change is possible.
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If you want to do something that requires willpower – like going for a run after work – you have to conserve your willpower muscle during the day.
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Companies aren’t families. They’re battlefields in a civil war.
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There’s something about it that makes other good habits easier.
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There’s a natural instinct embedded in friendship, a sympathy that makes us willing to fight for someone we like when they are treated unjustly.
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I think I’m smart, and I know I was a good mom. But there wasn’t a lot I could point to and say, that’s why I’m special.
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What studies say the number one best way to start an exercise habit is to give yourself a reward that you genuinely enjoy.
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There’s something really powerful about groups and shared experiences. People might be skeptical about their ability to change if they’re by themselves, but a group will convince them to suspend disbelief. A community creates belief.
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The best agencies understood the importance of routines. The worst agencies were headed by people who never thought about it, and then wondered why no one followed their orders.
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Hiding what you know is sometimes as important as knowing it.
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This is the real power of habit: the insight that your habits are what you choose them to be.
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The problem is that your brain can’t tell the difference between bad and good habits, and so if you have a bad one, it’s always lurking there, waiting for the right cues and rewards.
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Habits, scientists say, emerge because the brain is constantly looking for ways to save effort.
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At some point, if you’re changing a really deep-seated behavior, you’re going to have a moment of weakness.
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Belief is easier when it occurs within a community.
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The biggest moment of flexibility in our shopping habits is when we have a child, because when you think about it, all of your old routines sort of go out the window, and suddenly a marketer can come in and sell you new kinds of things.
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Cravings are what drive habits. And figuring out how to spark a craving makes creating a new habit easier.
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Making your bed every morning is correlated with better productivity, a greater sense of well-being, and stronger skills at sticking with a budget.
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Research suggests that investment bankers are more prone to commit fraud when they feel the competitor at their heels.
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The waste from power plants is essentially what is left over when you burn coal. And as we all know, coal is a relatively dirty mineral.
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