You can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.
EDWARD DE BONOYou can analyse the past, but you need to design the future. That is the difference between suffering the future and enjoying it.
EDWARD DE BONOTo be successful you have to be lucky, or a little mad, or very talented, or find yourself in a rapid growth field.
EDWARD DE BONOThe solid wealth of insurance companies and the success of those who organsie gambling are some indication of the profits to be derived from the efficient use of chance.
EDWARD DE BONOThe system will always be defended by those countless people who have enough intellect to defend but not quite enough to innovate.
EDWARD DE BONOI do a great deal of work with young children, and if you give a child a problem, he may come up with a highly original solution, because he doesn’t have the established route to it.
EDWARD DE BONOMock the devil, and he will flee from thee.
EDWARD DE BONOMany highly intelligent people are poor thinkers. Many people of average intelligence are skilled thinkers. The power of a car is separate from the way the car is driven.
EDWARD DE BONOThe vertical thinker says: ‘I know what I am looking for.’ The lateral thinker says: ‘I am looking but I won’t know what I am looking for until I have found it.’
EDWARD DE BONOYou hold onto religion, you know, rules, regulations, traditions. I think what God is interested in is people’s hearts, and that’s hard enough.
EDWARD DE BONORemoving the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
EDWARD DE BONOWe need creativity in order to break free from the temporary structures that have been set up by a particular sequence of experience.
EDWARD DE BONOThe Church has its problems, but the older I get, the more comfort I find there.
EDWARD DE BONOArgument is meant to reveal the truth, not to create it.
EDWARD DE BONOCompanies that solely focus on competition will ultimately die. Those that focus on value creation will thrive.
EDWARD DE BONOI’m tired of dreaming. I’m into doing at the moment. It’s, like, let’s only have goals that we can go after.
EDWARD DE BONOThe image that concerns most people is the reflection they see in other people’s minds.
EDWARD DE BONO