My thinking was taught to tribes in South Africa like the Zulus and Xhosas. At the time there were about 210 fights breaking out among them every month, but after they listened to my lessons, this fell to just four.
EDWARD DE BONOLateral thinking is the process of using information to bring about creativity and insight restructuring. Lateral thinking can be learned, practised and used. It is possible to acquire skill in it just as it is possible to acquire skill in mathematics.
More Edward de Bono Quotes
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In a sense, words are encyclopedias of ignorance because they freeze perceptions at one moment in history and then insist we continue to use these frozen perceptions when we should be doing better.
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It is better to have enough ideas for some of them to be wrong, than to be always right by having no ideas at all.
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Logic will never change emotion or perception.
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Removing the faults in a stage-coach may produce a perfect stage-coach, but it is unlikely to produce the first motor car.
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Dealing with complexity is an inefficient and unnecessary waste of time, attention and mental energy. There is never any justification for things being complex when they could be simple.
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To develop thinking as a skill, it should be deliberate, focused, confident, and enjoyable.
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I’m a very loyal and unreliable friend.
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You cannot look in a new direction by looking harder in the same direction.
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Sometimes the situation is only a problem because it is looked at in a certain subjective, negative, ungrateful way.
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There is no doubt that creativity is the most important human resource of all.
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Creative thinking is not a talent, it is a skill that can be learned. It empowers people by adding strength to their natural abilities which improves teamwork, productivity and, where appropriate, profits.
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Although feelings are not supposed to intrude on business discussions, they do anyway – we just disguise them as logic.
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They enjoy thinking. They enjoy being creative. They enjoy having ideas. Most people do not enjoy thinking at all.
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Intelligence is something we are born with. Thinking is a skill that must be learned.
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Creativity involves breaking out of established patterns in order to look at things in a different way.
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