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Jeff Bezos Quote - Cleverness is a gift, kindness is a choice.

Cleverness is a gift, kindness is a choice.

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Marilyn Monroe Paulo Coelho Abraham Lincoln C. S. Lewis Khalil Gibran Charlie Chaplin Gautama Buddha Isaac Newton

What’s dangerous is not to evolve.
JEFF BEZOZ

Business DAngryous Evolve One Liner
It is very difficult to get people to focus on the most important things when you’re in boom times.
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Advertising is the price you pay for unremakable thinking.
JEFF BEZOZ

Adversity Business Pay Price Remarkable
Our success at Amazon is a function of how many experiments we do per year, per month, per week, per day.
JEFF BEZOZ

Experiment Failure Function Success
You have to use your judgment. In cases like that, we say, ‘let’s be simple minded. We know this is a feature that’s good for customers. Let’s do it.
JEFF BEZOZ

Business Customer Feature Judgement Mind Simplicity
You know, we love stories and we love narrative; we love to get lost in an author’s world.
JEFF BEZOS

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My view is there’s no bad time to innovate.
JEFF BEZOS

Bad Innovation Inspirational Time View
Determine what your customers need, and work backwards.
JEFF BEZOZ

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The great thing about fact-based decisions is that they overrule the hierarchy.
JEFF BEZOZ

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The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?
JEFF BEZOZ

Business Entrepreneur Valid
We change our tools and then our tools change us.
JEFF BEZOZ

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Work hard, have fun and make history.
JEFF BEZOZ

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Any business plan won’t survive its first encounter with reality. The reality will always be different. It will never be the plan.
JEFF BEZOS

Business Different Encounter Failure Planning Reality Success Survive
One of the things that gets me up in the morning is knowing that customer expectations are always rising, and I find that very exciting.
JEFF BEZOS

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Complaining is not a strategy.You have to work with the world as you find it, not as you would have it be.
JEFF BEZOZ

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We innovate by starting with the customer and working backwards. That becomes the touchstone for how we invent.
JEFF BEZOZ

Business Customer Innovation Invention Start Stone Work

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