“I enjoy just being me. I don’t need to be Queen Latifah, the brand, 24 hours a day.”

I don’t care how much money you have, free stuff is always a good thing.

I don’t want to be a supermodel; I want to be a role model.

You have to allow your mind to create and then if you want to censor something and bring it down or point it in a different direction, then you can do it.

You just have to connect with people who believe in your vision and who will work with you and advance your cause.

I already enjoy cooking. I like different flavors and putting different things together and really like taking normal recipes to a higher level.

I decided early on that I was going to put on my crown and rule my world by acting right and treating myself like a queen.

I’m not allowed to get a big head, I’ve still got to do the simple things in life.

Let your inner queen’s voice come through loud and clear. Be strong, be authentic, be you, and you’ll do her proud.

I don’t have any regrets. If I could have talked to my 19- or 20-year-old self, I would have said, ‘You’re going to be fine. It ain’t that serious!’

To step into acting was not that difficult a transition to make. What was difficult was the work and the practice that went into becoming good at it, because I hadn’t had any training.

I often find it’s just the confidence that makes you sexy, not what your body looks like. It’s how you feel about yourself that makes you sexy.

No one ever got ahead by going through the motions. You have to constantly be improving yourself. Make your life the masterpiece you want it to be.

instinct leads me to another flow.

Anyone who knows me knows that I’m way more of a joker than I am a serious person.

So often, you don’t get that opportunity. You only go over everything once and, the next thing you know, you’re on set.

I learned you really do have to make sure you enjoy life.

Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own.

If you don’t have the confidence to own the worth of your brand and share it unapologetically, you won’t make a massive impact.

Customers must recognize that you stand for something.

Great companies that build an enduring brand have an emotional relationship with customers that has no barrier. And that emotional relationship is on the most important characteristic, which is trust.

Instead of telling a story about how great your brand is, try telling a story that shows you completely understand and empathize with your customer and their life.

Giving customers and prospects a glimpse into the entrepreneur’s life and mindset can allow them to cultivate a deeper relationship with customers separately from the brand.

There’s some are fou o’ love divine; There’s some are fou o’ brandy.

All fashion brands are about looking good. Being Human is also about doing good. And you can do good by the simple act of slipping into a t-shirt or a pair of jeans.