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We take the hamburger business more seriously than anyone else.

Ray Kroc

Luck is a dividend of sweat. The more you sweat, the luckier you get.
RAY KROC

Effort Hard Work Inspirational Luck Yourself
The organization cannot trust the individual; the individual must trust the organization.
RAY KROC

Organization Person Trust
If my competitor were drowning I’d stick a hose in his mouth and turn on the water.
RAY KROC

Competition Drown Myself Water
To be successful, you must be daring, be first and be different.
RAY KROC

Dare Different Success Yourself
It’s easy to have principles when you’re rich. The important thing is to have principles when you’re poor.
RAY KROC

Easy Important Poor Principle Rich
In business for yourself, but not by yourself.
RAY KROC

Business Team Work Yourself
I was an overnight success all right, but 30 years is a long, long night.
RAY KROC

Fame Myself Popular Right Success Time
Luck is a dividend of sweat.
RAY KROC

Hard Work Luck One Liner
We need god to prosper those without him will not.
RAY KROC

Faith God Himself Need Prosperity Religious
No one of us is more important than the rest of us.
RAY KROC

Important Priority Team Work
Customers tend to avoid a restaurant that’s going aswamp in its own sludge.
RAY KROC

Avoid Customer Restaurant
We take the hamburger business more seriously than anyone else.
RAY KROC

Business Priority Serious
I never considered my dreams wasted energy; they were invariably linked to some form of action. When I dreamed about having a lemonade stand, for example, it wasn’t long before I set up a lemonade stand.
RAY KROC

Action Connection Dreams Energy Myself Wasted Time
After there is great trouble among mankind, a greater one is prepared. The great mover of the universe will renew time, rain, blood, thirst, famine, steel weapons and disease. In the heavens, a fire seen.
RAY KROC

Fire Greatness Heaven Kind Man Rain See Time Trouble Weapon
When the exhausted Sun takes up his cycle then my prophecy and threats will be accomplished.
RAY KROC

Accomplishment Exhausted Sun Threat Tired
When you’re green, your growing. When you’re ripe, you rot.
RAY KROC

Deep Growth Yourself

We take the hamburger business more seriously than anyone else.

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We take the hamburger business more seriously than anyone else.

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