But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZUThose skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
More Sun Tzu Quotes
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Conform to the enemy’s tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
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It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
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Ultimate excellence lies not in winning every battle, but in defeating the enemy without ever fighting.
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Opportunities multiply as they are seized.
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Treat your men as you would your own beloved sons. And they will follow you into the deepest valley.
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The art of war is of vital importance to the State. It is a matter of life and death, a road either to safety or to ruin. Hence it is a subject of inquiry which can on no account be neglected.
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To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
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He will win who knows when to fight and when not to fight
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The wise warrior avoids the battle.
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There are not more than five primary colours, yet in combination they produce more hues than can ever been seen.
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All warfare is based on deception.
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When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
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Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
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Appear weak when you are strong, and strong when you are weak.
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So in war, the way is to avoid what is strong, and strike at what is weak.
SUN TZU