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The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.

Tom Peters

I’m fundamentally not interested in the Fortune 500 companies – in US, Mexico, anywhere. The real backbones of economic growth are small and medium businesses.
TOM PETERS

Business Country Growth Real
Execution Excellence! (Show up on time! Leave last!)
TOM PETERS

Entrepreneur Excellence Lasts
Who comes first? Don’t be silly, says King Hal; it’s employees. That is – and this dear Watson, is elementary – if you genuinely want to put customers first, you must put employees more first.
TOM PETERS

Business Customer Genuine Kings Silly
Hire attitude train skills.
TOM PETERS

Attitude Skills Train
But there’s no substitute for getting smarter faster. And the way you get smarter is to screw around vigorously. Try stuff. See what works. See what fails miserably. Learn. Rinse. Repeat.
TOM PETERS

Miserable Stuff Trying Way
Learning is a matter of intensity not elapsed time.
TOM PETERS

Learning Matter Teaching
The delivery and presentation media are important, and each format has its advantages and disadvantages, but ultimately I just want to read what I want to read, when and where I want.
TOM PETERS

Important Media Ultimately Want
Make an extensive table of project ‘deliverables’. Label one column ‘as requested’. Create another column labeled ‘could be’. Make each ‘could be’ wild and woolly!
TOM PETERS

Column Impact Labels Make Tables
Community. A friend started a real estate brokerage a few years ago. By the time she’d added her second employee, she was a pillar of her 35,000-person community.
TOM PETERS

Business Person Real School Second
Develop a respect and reverence for the principle of variation: the idea that the message ain’t in the mean, the mode or the median – it’s in the differences that occur throughout a population.
TOM PETERS

Differences Educational Ideas Mean Occur
You are who you go to lunch with! Break bread with cool and you will become more cool. Conversely: break bread with dull and well, you can figure it out.
TOM PETERS

Business Dull Lunch
The simple act of paying positive attention to people has a great deal to do with productivity.
TOM PETERS

Positive Productive Work Simple
The populations of most cities around the world continue to grow. The reasonspeople congregate in cities are various and complex, and the dawn of the digital age has not put much of adamper on the human urge to congregate.
TOM PETERS

Age Cities Congregate Digital
Have you set high standards in the past that make it clear what level of performance you demand?
TOM PETERS

High Levels Past Standards
Customers perceive service in their own unique, idiosyncratic, emotional, irrational, end-of-the-day, and totally human terms. Perception is all there is!
TOM PETERS

Educational Funny Leadership
…high end does not necessarily equal high price. It’s a matter of attitude.
TOM PETERS

Attitide Attitude Matter

The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.

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The idea of intimately entwining with customers [to get ideas] is an idea whose time has come.

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Popular Authors

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