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The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

Tom Peters

The workplace revolution that transformed the lives of blue-collar workers in the 1970s and 1980s is finally reaching the offices and cubicles of the white-collar workers.
TOM PETERS

Blue Office Revolution White
Organizations exist to serve. Period. Leaders live to serve. Period.
TOM PETERS

Entrepreneur Leader Organization
The thing that keeps a business ahead of the competition is excellence in execution.
TOM PETERS

Business Competition Excellence
As a consumer, you want to associate with brands whose powerful presence creates a halo effect that rubs off on you.
TOM PETERS

Halos Powerful Want
I think economics is about passion. Economic progress, whether it is a two-person coffee shop or whether it is Netscape, is about people with brave ideas. Because it is brave to mortgage the house, when you’ve got two kids, to start a coffee shop.
TOM PETERS

Coffee Kids Passion
Leaders win through logistics. Vision, sure. Strategy, yes. But when you go to war, you need to have both toilet paper and bullets at the right place at the right time. In other words, you must win through superior logistics.
TOM PETERS

Leader Right Timer Version War Winning
Ultimately, I think that the growth and sustainability of the e-book movement depends on authors and end-users (readers).
TOM PETERS

Book Growth Thinking
Appreciation, applause, approval, respect – we all love it!
TOM PETERS

Applause Appreciation Approval
Usage tends to be global, while funding tends tobe local. When we allow it to happen, usage of a digital library is remarkably diverse and widespread.
TOM PETERS

Digital Library Usage Widerspread
Even a poor, out-of-datecollection reflects in its own way the values of the people who created it and the community it serves.
TOM PETERS

Community People Way
All business success rests on something labeled a sale, which at least momentarily weds company and customer.
TOM PETERS

Congratulations Inspirational Leadership
You can only improve what you measure.
TOM PETERS

Improve Measure Only People Possible
Entrepreneurs have no memories. They take on the world with a completely fresh view.
TOM PETERS

Entrepreneur Memories Views
I don’t want the 35-year-olds in my audience to think of me as as ‘pops’ giving the kind of advice that only 65-year-olds can understand.
TOM PETERS

Giving Thinking Understand Years
I used to be skeptical when educators and technologists predicted that we may be entering a new era of oral culture, in which audible information will be at least as important as visible information.
TOM PETERS

Entering Important May
Portability of lots of information should not be underestimated.
TOM PETERS

Information Portability Should

The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

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The magic formula that successful businesses have discovered is to treat customers like guests and employees like people.

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