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The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.

Sun Tzu

There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obeyed.
SUN TZU

Atatch Business Fight Roads Strategy War
Anger may in time change to gladness; vexation may be succeeded by content. But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZU

Angry Change Destroy Life Success Time
Rewards for good service should not be deferred a single day.
SUN TZU

Business Goodness Service Strategy War
Bravery without forethought, causes a man to fight blindly and desperately like a mad bull. Such an opponent, must not be encountered with brute force, but may be lured into an ambush and slain.
SUN TZU

Brave Business Man Opponent Strategy War
Those skilled at making the enemy move do so by creating a situation to which he must conform; they entice him with something he is certain to take, and with lures of ostensible profit they await him in strength.
SUN TZU

Business Creation Enemy Strategy Strength War
The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.
SUN TZU

Business Confuse Enemy Secret Strategy War
But a kingdom that has once been destroyed can never come again into being; nor can the dead ever be brought back to life.
SUN TZU

Business Death Destroy Life Strategy War
Who wishes to fight must first count the cost
SUN TZU

Business Cost Deep Fight Strategy War
Always mystify, mislead, and surprise the enemy if possible.
SUN TZU

Business Enemy Mislead Strategy Surprise War
Every battle is won before it’s ever fought.
SUN TZU

Battle Business Fight Strategy Success War
Hence that general is skilful in attack whose opponent does not know what to defend; and he is skilful in defense whose opponent does not know what to attack.
SUN TZU

Atack Business Opponent Skill Strategy War
The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom.
SUN TZU

Business Country Fame Kingdom Strategy War
If there is disturbance in the camp, the general’s authority is weak.
SUN TZU

Authority Business Disturb Strategy War Weakness
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders.
SUN TZU

Confidence Justice Mind People Strategy War
He who is prudent and lies in wait for an enemy who is not, will be victorious.
SUN TZU

Enemy Patience Strategy Victory Wait Wat
If you wait by the river long enough, the bodies of your enemies will float by.
SUN TZU

Body Enemy Float River Strategy War

The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.

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The whole secret lies in confusing the enemy, so that he cannot fathom our real intent.

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